CAMP

Brand Identity and Core Product Line Up

Building CAMP’s identity from the ground up was a challenge, but ultimately a success. We wanted to create a classy and accessible cannabis brand that broke free of the traditional stoner stereotypes. I contributed through brainstorms, ideation, product testing, and production tasks across a variety of packaging and product graphics. Once the brand had been established I was asked to lead tincture label project that was to be added to the CAMP line.

Role | Graphic Designer

Client | Green Growth Brands (Columbus, OH)